Export Growth through Digital Marketing

A company that wants to export its products and services abroad should not underestimate the importance of the internet. But how can digital marketing help businesses to grow?

Nowadays, the digital world makes it very easy for companies to communicate in international markets. Flexibility, lower costs, measurable results, and the potential to instantly open up to a world of opportunities, are only some of the advantages of digital marketing. 

Statistics show that over half of UK exporting companies export to the EU. Choosing to trade with European countries, opens up the possibility of widening a company’s market potential abroad, to be more competitive and grow. To do so, it is necessary to plan a strategy capable of promoting products and services overseas in the most effective way. 

How can Mintense help your business to export? 

Although the opportunities of digital marketing for exporters are many, taking advantage of them is not that easy. You do not have to worry though, we are here to help you out!

Mintense is a European digital marketing agency with 15 years of experience in the development of tailor-made, multilingual marketing strategies. Our consulting services help clients grow by:

• Finding potential new customers and representatives in different countries

• Supporting product distributors and helping them find new representatives 

• Giving a company greater visibility online, in trade shows and exhibitions in their target markets of interest

Why do you need a digital marketing strategy?

An effective digital marketing strategy can support a company throughout the internationalisation process, guaranteeing benefits and results otherwise difficult to obtain. More specifically, our support service includes:

• An in-depth study of your industry and, above all, your competition within the selected international market

• Identifying a precise and defined target market, in order to optimise efforts towards the final goals

• Improving your website’s structure: a fundamental element for managing domains and online presence 

• On-site optimisation with skills including international SEO to achieve winning results

• Pay per Click Advertising on Google networks: search, display, shopping, video on YouTube

• Creation of multilingual digital campaigns on Social Media such as Facebook, Instagram, TikTok, Spotify, Snapchat, Pinterest

Digital marketing for exporters goes beyond simply translating a website into many languages - an important step, but not sufficient in itself. Our experience allows us to manage all your multilingual strategies and give you support, through digital channels, in directing you to the most suitable markets. To achieve optimal results, it is necessary to be aware of the linguistic and cultural differences between the targeted countries, in addition to having a detailed knowledge of the characteristics of local markets. All this helps to better develop and refine a company’s internationalisation strategy.

Are you ready to reach your potential customers overseas through digital channels?